Your content can't rank
if search engines can't find it.
Technical SEO for WordPress, handled by developers. Crawl optimization, structured data, indexing hygiene, and Core Web Vitals so your site is built to be found, understood, and ranked by Google.
You wrote the content.
Search engines never found it.
You published 50 blog posts, added meta titles to every page, and installed an SEO plugin. Your rankings barely moved. The problem isn't your content. It's the plumbing underneath it.
WordPress generates dozens of crawlable URLs for every page you create: archives, feeds, attachment pages, paginated results, and REST API endpoints. Without proper directives, search engines waste their crawl budget on pages that shouldn't exist in the index. Canonical tags conflict. Internal links point to redirects. Structured data fails validation.
Technical SEO isn't about keywords. It's about making sure search engines can efficiently discover, understand, and index the pages that matter.
The technical foundation
your rankings depend on.
We work the infrastructure layer of SEO: crawlability, indexing, schema, site architecture, redirects, and page experience. Everything an SEO plugin can't do.
Crawl Budget Optimization
Robots.txt, crawl directives, faceted navigation handling, and parameter management. We make sure search engines spend their crawl budget on pages that matter, not on pagination or filtered duplicates.
Structured Data & Schema Markup
JSON-LD for your business type: Organization, Product, FAQ, HowTo, Article, BreadcrumbList. Validated against Google's requirements, not just schema.org specs.
Indexing Hygiene
Duplicate content, thin pages, orphan URLs, canonical conflicts, and index bloat. We clean up the pages Google shouldn't be indexing and strengthen the ones it should.
XML Sitemaps & Internal Linking
Clean sitemaps that include what matters and exclude what doesn't. Internal linking structure audited for crawl depth, link equity distribution, and orphan page discovery.
Core Web Vitals for SEO
Page experience is a ranking signal. We monitor LCP, CLS, and INP with real user data and fix regressions before they impact your search visibility.
Redirects & Canonical Strategy
Clean 301 chains, canonical tag enforcement, and migration-ready redirect maps. We trace every chain back to the source so link equity flows where it should, not into 404s or redirect loops.
Audit, fix, monitor. Repeat.
Audit
Full technical SEO crawl: indexing issues, crawl errors, schema validation, internal linking gaps, redirect chains, and sitemap health. Everything ranked by search impact.
Fix
We implement the highest-impact fixes first: canonicals, redirects, schema markup, sitemap cleanup, and crawl directives. All deployed through staging.
Monitor
Ongoing crawl monitoring, Search Console tracking, and indexing health checks. When something regresses, we catch it and fix it before rankings drop.
WooCommerce stores have technical SEO challenges that blogs don't.
Product Schema & Rich Results
Product, Offer, AggregateRating, and Review schema need to be accurate, complete, and aligned with Google Merchant Center. We validate every field against Google's requirements, not just schema.org specs.
Faceted Navigation & Crawl Waste
Color filters, size selectors, price ranges. Every combination generates a crawlable URL. Without proper canonicalization and crawl directives, your store creates thousands of near-duplicate pages that dilute ranking signals.
Category Architecture
Flat category structures bury products. Deep hierarchies waste crawl budget. We restructure your taxonomy for both users and search engines, with proper breadcrumbs, canonical chains, and internal linking.
Common questions.
AEO, GEO, llms.txt, and citation tracking are a separate service.
Technical SEO covers Google. AI Search Optimization covers ChatGPT, Perplexity, Claude, and Google AI Overviews. Same team, different signals.
Build the foundation
your content deserves.
Get a team that handles crawl optimization, structured data, indexing hygiene, and Core Web Vitals so your content can actually rank. No contracts.
Book a call or request a technical SEO audit. A real person replies within 24 hours.